Monday, March 16th, 2026 at
1pm PST/4pm EST
Create Daily Conversations, Weekly Leads, and Monthly High-Ticket Sales Through Storyselling
For coaches, consultants, and service providers with $3k+ offers who want their content to move the right people toward becoming clients — not just sit on a feed.
Most people think content only has one job: to sell.
But every post actually has a different job to do.
When those jobs work together, your content supports the kind of reputation and revenue your work deserves.
When those jobs work together as a system, your online presence moves people from viewer to follower, follower to pre-sold lead, and lead to client — even when you’re not actively selling.
That’s what we’re breaking down in this training...
In This Training, You Will Learn:
The 3 stages every $3K–$10K buyer moves through before saying yes and where content loses them
The invisible gap between follower and client (and why most feeds never close it)
What actually turns engagement into buying intent
Why your content may be capping your visibility and sales, even if it’s getting views
How to build a story-led pathway that creates moves people toward becoming clients
Because most content only speaks to the 3% who are ready to buy, and ignores everyone else.
This Is For You If…
- You sell (or are building) offers at $3K and above
- You’re building a reputation — not just a following
- You’re ready for your content to reflect the depth of your work
- Posting feels hit or miss — and you’re not sure which posts actually lead to clients
- You want a clear structure behind what you post - for growth, trust, leads and sales
Meet Your Coach
Mariela De La Mora
founder of category of one
I’ve been a professional marketer and brand strategist since 2004.
Over the last 6 years, I’ve built a million-dollar business selling high-ticket offers — primarily $10K and above — and kept my 1:1 work booked out months in advance organically.
Everything I teach comes from building a story-led approach to marketing that feels human, honors identity, and drives revenue — even when your capacity is limited, like mine is as a single mom.
My programs are where safety meets strategy, where identity becomes a sales asset, and where structure makes sales sustainable.
This training shows you how.
Trusted by clients who’ve generated over $8M in revenue - most of them women of color
SIGN UP NOW
LIVE ON Monday, March 16th, 2026
at 1pm PST/4pm EST
Replay available for registered attendees.
Create Daily Conversations, Weekly Leads, and Monthly High Ticket Sales Through Storyselling
Presented by Category of One — a six-month program where your story, messaging, and content finally work together to grow your audience, generate leads, and land clients more consistently.